What's the Difference Between smrtPhone, smrtDialer, and smrtLeads?
Understanding the difference between our cloud phone system, our power dialer, and our lead management tools
id you know that we offer 5 products to help you connect better with leads and close more deals?
They fall under three broad categories:
1. smrtPhone System
-
Accounts created after 08/13/2026
- smrtPhone Standard
- smrtPhone Unlimited
- The option to buy Add-Ons to boost your experience
- Accounts created before 08/13/2026 - legacy version
- smrtPhone Standard
- smrtPhone Pro
2. Single or Multi-line Power Dialer
3. smrtLeads
You must have a smrtPhone subscription to use smrtDialer or smrtLeads.
smrtPhone System
You can have the same benefits with a Standalone smrtPhone account (no CRM), except for the CRM interactions (like logged-in texts, calls, voicemails, only in smrtPhone).
Learn more about smrtPhone Standalone ⇢
So, CRM or not, these are the smrtPhone subscriptions available:
smrtPhone Standard
A flexible, usage-based plan that gives you the essential smrtPhone features while you pay based on your usage:
▶️ 500 talk minutes per seat, pooled across the account
▶️ 1000 text segments per seat, pooled across the account
smrtPhone Unlimited
A predictable, all-in plan designed for higher usage, with unlimited calling and texting included for one fixed price:
▶️ Unlimited phone calls and text messages. Subject to the Fair-Use Policy
Everything you need, built in
Your smrtPhone plan comes with the essential tools to connect, communicate, and collaborate from day one:
▶️ Cloud-Based Phone System - Run your business communications from anywhere with smrtPhone.
▶️ Instant Phone Numbers - Get a phone number for every user, with local, toll-free, and international options, plus number porting.
▶️ Click-to-Call - Make calls directly from your browser with the smrtPhone Chrome Extension.
▶️ smrt Call & SMS Flows - Customize inbound communications with IVR, SMS flows, business hours, and intelligent routing.
▶️ iOS & Android Mobile Apps - Stay connected and manage conversations wherever business takes you.
▶️ CRM Integration - Keep contacts and conversations connected with supported CRM integrations, contact sync, logging, and click-to-call/text.
▶️ Teams & Team Management - Organize users and manage your teams with ease.
▶️ Team Inboxes & Shared Voicemails - Keep conversations visible and accessible to the right people.
▶️ Flexible Call Routing - Route calls efficiently with round robin, simultaneous ring, and ring groups.
▶️ Call Recording - Record calls for easy reference and better visibility.
▶️ Essential Call Controls - Keep conversations moving smoothly with hold and call waiting.
Your plan. Your way.
Need more? Customize your smrtPhone experience with powerful Add-ons designed for the way your team works:
▶️ In-Depth Analytics - Go beyond the basics with custom KPI reporting, agent and team insights, phone number performance, and data exports.
▶️ Video Calling - Connect face-to-face with 1:1 and group video calls, screen sharing, and virtual backgrounds.
▶️ Premium CRM Integrations - Bring smrtPhone into more of your tech stack with advanced integrations such as Salesforce, with more integrations on the way.
▶️ Unlimited Recordings & Storage - Keep your call recordings available without worrying about retention limits.
▶️ Advanced Calling - Give your team more ways to collaborate and support live conversations with call monitoring, Listen, Whisper, Join, warm transfers, conference calling, and Geo Caller ID.
smrtPhone Standard - legacy version
The only cloud-based phone system that makes your work streamlined, more efficient, and more productive. Along with the above features, you also get:
▶️ Instant Phone Numbers
▶️ Click-to-Call Google Chrome Extension
▶️ Inbound Call/SMS flows
▶️ Full-featured iOS and Android Mobile Apps
▶️ Custom KPI Reporting
▶️ 1:1 video calling
▶️ All calls, texts, and voicemails automatically logged in CRM (if the case)
▶️ Automatically sync your contacts
▶️ Fully customizable to fit your business
▶️ Simple user, team, phone number, and inbound call/SMS flow management
▶️ Teams and Teams Inboxes
▶️ Shared Voicemails
▶️ Round Robin
▶️ Call recording available
▶️ Agent and Teams Analytics
☑️ Ten users per account
🏆 Perfect for small teams and startups.
smrtPhone Pro
Boost productivity and operational transparency with premium features. Includes everything from the Standard plan plus:
▶️ Call Monitoring
▶️ Agent coaching tools including Listen, Whisper, and Join
▶️ Hold functionality
▶️ Warm Transfers
▶️ Call Waiting
▶️ Conference Call functionality
▶️ Area Code matching
▶️ Unlimited users
▶️ Advanced video calling
☑️ Unlimited users
🌍 Popular with companies that target multiple regions or have geographically dispersed teams.
Power Dialer
smrtDialer Single Line
A sales dialer to supercharge your outbound calling!
▶️ Upload Excel lists and push only warm leads to CRM
▶️ Pull lists from CRM for easy follow-up
▶️ Unlimited Leads
▶️ Unlimited campaigns
▶️ Voicemail & Callback drops
▶️ Call Scripts with merge fields
▶️ Lead window with customizable prospect details
▶️ Unnamed seats allow for flexibility in agent scheduling
▶️ Full suite of Call Monitoring tools (for smrtPhone Pro subscribers)
▶️ Campaign and agent insights to improve efficiency
▶️ Wrong Number removal and DNC protocols
▶️ All calls, notes, and call statuses automatically logged in CRM
smrtDialer Multi-line
Everything included in the single-line subscription plus:
▶️ Simultaneous dialing on 1 to 4 lines - you choose how many, based on your campaign
smrtDialer can be added to smrtPhone Standard or Pro plan and is ideal for any company looking to maximize outbound call volume.
Read about the difference between smrtDialer multi-line and single line ⇢
smrtLeads - Beta
smrtLeads is a suite of Lead Management Tools that allow you to feel confident your lead lists are clean, authentic, and ready to be called.
▶️ Excel and webhook sources for your lead lists (CRM lists coming soon!)
▶️ Easy source configuration
▶️ Create custom, dynamic Dial Lists based on lead attributes and push them to smrtDialer campaigns
▶️ DNC Scrubbing
▶️ Skip Tracing
▶️ Push only qualified leads to your CRM
Read about smrtLeads by smrtPhone ⇢